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SEO is a dynamic field and it’s important to stay up-to-date with the latest trends and changes to ensure that your website remains visible and relevant in search engine results. SEO Trends in 2023 As the search engine landscape continues to evolve, so do the strategies used for search engine optimization (SEO). Here are some

Google Analytics 4 (GA4) is the latest version of Google’s analytics platform. It was released in October 2020, replacing the previous version of Google Analytics also known as GA3. GA4 provides advanced features and greater control over the data compared to its predecessor. It was designed to provide more comprehensive insights into user behaviour, campaign

Some of the most common questions we get are “does my website need a blog?” or “do you really need a blog for your business?” A blog is a gateway to helping new and existing customers become acquainted with your brand and the products or services that you offer. Blogs are a great way to naturally

If your business doesn’t show up on Google, then you’ll have to start by letting Google know that you exist! If people search for your business name, products, or services, and you don’t show up on Google First Page, Google My Business, or Google Maps, then we have a problem. There are many factors that can

Is SEO for Instagram important? Someone, out there is actively searching for content related to your products and services – not just anywhere, but on Instagram – the app with over two billion active monthly users! Instagram is a search engine, just like google, Pinterest, and TikTok. Millions of people post content in forms of images

Have you ever wondered how much does SEO cost? What factors are taken into consideration when pricing SEO services and how much do you need to invest in SEO? There are 3.8 million searches on Google every minute and 75% of people never scroll past the first page of search results. Let that sink in…

One of the most common questions I get is “what does an SEO Specialist do?” If are thinking of hiring a freelance SEO strategist or agency and you are wondering what this type of work involves, how much does SEO cost, or if it’s a good career move for you, then you’re in luck! This

Content marketing and optimization are crucial parts of any digital marketing strategy. Without content, how does your target audience know who you are and what products and services are you offering them? Without content optimization, how do you expect that audience to notice you at all? What is Content Marketing Content marketing is the process

Product or service pricing for freelancers can be difficult especially if it’s your first freelance gig and you really need the work and want to prove yourself. You will also notice that different freelancers charge different rates, so exactly how much should you be charging as a freelancer? Over the years I’ve made the mistake